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(First paragraph) The growing interest in the use of behavioral insights in the study of public administration and policy is contributing to the emergence of behavioral public administration (James et al., 2017). This subfield focuses on the “analysis of public administration from the micro-level perspective of individual behavior” (Grimmelikhuijsen et al., 2017, p. 45). For some scholars, this approach offers interesting opportunities to further the study of perceptions, attitudes, and behaviors of citizens, public sector staff, or public managers (Tummers, et al., 2016). The combination of behavioral theory and experimental approaches can improve the standing of the field of public administration as a design science which informs policy and practice (James, Jilke and Van Ryzin, 2017).
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