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The Barriers to Achieving Stronger Marketing Orientation in British Companies: An Exploratory Study
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The Barriers to Achieving Stronger Marketing Orientation in British Companies: An Exploratory Study (1989)The Barriers to Achieving Stronger Market…Construcción de un modelo de orientación al mercado en las administraciones públicas (1999)Construcción de un modelo de …A Paradigm for Developing Better Measures of Marketing Constructs (1979)EQS : structural equations program manual (1989)The Effect of a Market Orientation on Business Profitability (1990)
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  • 1999Construcción de un modelo de orientación al mercado en las administraciones públicas7 cited

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