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Children As Consumers: Insights and Implications · Study

BookChildren As Consumers: Insights and Implications

James Utah McNeal1986

Book1986

Children As Consumers: Insights and Implications

James Utah McNeal

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Consumer Behavior and Marketing Influence Consumer Behavior and Market Dynamics Consumer behavior in food and health

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2009Interactive Food and Beverage Marketing: Targeting Adolescents in the Digital Age 2000Baby boomers and busters: an exploratory investigation of attitudes toward marketing, advertising and consumerism 2011Predicting Savings From Adolescence to Young Adulthood: A Propensity Score Approach 1989Adolescents' influence in family purchase decisions: A socialization perspective 1999Chinese children as consumers: an analysis of their new product information sources 1996PeaceBuilders: A Theoretically Driven, School-based Model for Early Violence Prevention 2010Social Learning Opportunities and the Financial Behaviors of College Students 2001The Effect of Role Model Influence on Adolescents’ Materialism and Marketplace Knowledge

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Year1986

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Published1986-10-01

Languageen

Citations151

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ShelfConsumer Behavior and Marketing Influence

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openalex_workW397111622

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