A typology of political nonpersuasion

Nathan Waddell · Bernard Joseph McKenna

2 citations0/0 files storedAustralian journal of communication

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Cultural and political discourse analysis Linguistics and Discourse Analysis Rhetoric and Communication Studies

Abstract

In a context of 24/7 news and current affairs, politicians have adopted new tactics of spin to avoid scrutiny. Although most political discourse intends to persuade, nonpersuasion is now an important part of media political strategy. This paper identifies two forms of nonpersuasion, proactive and reactive, and describes an eight-part typology using mostly recent Australian political discourse.

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