India's information revolution

Arvind Singhal · Everett M. Rogers

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Information Society and Technology Trends ICT Impact and Policies ICT in Developing Communities

Abstract

Communication and Development What is Development Communication? Theories of Development Intellectual Growth of the Field of Development Communication Communication Technology and Development Changing Government Policies Towards Mass Communication History of Communication Research Communcation Research in India The Importance of Information The Story of an IIT Engineer Founding the IITs and th IIMs The Information Society Conclusions The Televison Revolution Background on the Diffusion of Television in India The Policy Debate About Indian Television Social Impacts of Indian Television Conclusions The Hum Log Story Pro-Development Soap Operas Distinctive Features of Pro-Development Soap Operas Hum Log is Launched Direct Effects of Hum Log Indirect Impacts of Hum Log Internaional Diffusion of Pro-Development Soap Operas Conclusions The Video Revolution Diffusions of VCRs in India User Control, Demassification, and Diversity Characteristics of VCR Adopters The Audie Revolution Social Impacts of VCRs in India Conclusions High-Tech Micro-electronics in India What is High Technology? Growth of High -- Tech in India Semiconductors Government's Changing Economic Policies Government Programs to Help Entrepreneurs Outlook for High -- Tech in India The Telecommunications and Computer Revolution Background on Telecommunications in India Telephones From Luxury to Necessity Background on Computers in India Grwoth of Computers in India Computer Adoption in India Computer Software Impacts of Computers in India Outlook for Computers in India India's Information Revolution Summary of Lessons Learned Implications for Development The Information Revolution Lesson Learned About Becoming an Information Society Limitations of India's Information Revolution

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2013A Cognitive Psychology of Mass Communication 1995Ethnoconsumerism: A New Paradigm to Study Cultural and Cross-Cultural Consumer Behavior 2005Inquiry in Intercultural and Development Communication 2001Media and social change: the modernizing influences of television in rural India 2004Voices of the Marginalized on the Internet: Examples From a Website for Women of South Asia 1991Cultural values depicted in Indian television advertising 1991Effects of a Prosocial Television Soap Opera in Promoting Women's Status 1993The rise of national programming: the case of Indian television

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