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Barry Schwartz on the paradox of choice
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  • 2021When the Tab Comes Due:Challenges in the Cost Structure of Browser Tab Usage28 cited
  • 2007Researching the Service Dominant Logic – Normative Perspective versus Practice27 cited
  • 2005Hyperchoice and high prices: an unfair combination18 cited
  • 2016From Phonebloks to Google Project Ara. A Case Study of the Application of Sustainable Mass Customization17 cited
  • 2018Consumer Decision Making in the Information Age16 cited
  • 2013Whose decision is it? Reflections about a decision making model based on qualitative methodologies

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7 cited
  • 2017Rational Choice and Rational Expectations4 cited
  • 2017Mitigating the impact of the expected increase in the population, economy and urban footprint in Cities of the South on greenhouse gas emissions: The case of Cape Town4 cited