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PENGARUH KEMASAN DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK SAYURAN HIDROPONIK

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References

2007The importance of packaging attributes: a conjoint analysis approach717 cited
2006Consumer perceptions of product packaging560 cited
2005The multi‐faceted dimension of packaging326 cited
2007The importance of packaging design for own‐label food brands283 cited
2014Price Promotion for Emotional Impact154 cited
2014Cost Conscious? The Neural and Behavioral Impact of Price Primacy on Decision Making122 cited

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2021The Studi Empiris tentang Perilaku Konsumen Produk Air Minum dalam Kemasan Ditinjau dari Variabel Harga dan Kesadaran Merek16 cited
2022KEPUTUSAN TEMPAT PEMBELIAN BERDASARKAN KUALITAS LAYANAN, SUASANA TOKO, DAN PERSEPSI HARGA12 cited

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