A Literature Review on Fans’ Identity Construction

Abstract

In recent years, the development of mobile Internet and digital technology has produced a "warm house" for fandom.This paper reviews previous literature of fandom studies from three aspects, namely interaction with idols, identity construction through the performance of the self, and the relationship between gender identification and fandom.Fans build a connection with their idols mainly through gift exchange and consumption while they further create "ideal" selves by performing on the Internet.Moreover, they take fans communities as a platform to explore their gender identity.This paper suggests that future research could adopt more quantitative methods to unearth the diversity of fandom.

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