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SoLoMo - Always-on im Handel Die soziale, lokale und mobile Zukunft des Shopping · Study

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ArticleSoLoMo - Always-on im Handel Die soziale, lokale und mobile Zukunft des Shopping

Gerrit Heinemann2015

Article2015

SoLoMo - Always-on im Handel Die soziale, lokale und mobile Zukunft des Shopping

Gerrit Heinemann · Christian W. Gaiser

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Consumer Retail Behavior Studies Digital Marketing and Social Media Digital Innovation in Industries

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2023Business Model of Online Trade

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Year2015

Typearticle

Published2015-01-01

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Citations19

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ShelfConsumer Retail Behavior Studies

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doi10.1007/978-3-658-09526-0

openalex_workW4230665652

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