Changing Behaviours

Rhys Jones · Jessica Pykett · Mark Whitehead

148 citations0/0 files storedEdward Elgar Publishing eBooks

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Behavioral Health and Interventions Public Policy and Administration Research Decision-Making and Behavioral Economics

Abstract

Changing Behaviours charts the emergence of the behaviour change agenda in UK based public policy making since the late 1990s. By tracing the influence of the behavioural sciences on Whitehall policy makers, the authors explore a new psychological orthodoxy in the practices of governing. Drawing on original empirical material, chapters examine the impact of behaviour change policies in the fields of health, personal finance and the environment. This topical and insightful book analyses how the nature of the human subject itself is re-imagined through behaviour change, and develops an analytical framework for evaluating the ethics, efficacy and potential empowerment of behaviour change.

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