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PENGARUH PERIKLANAN DAN PROMOSI PENJUALAN TERHADAP KEPUTUSAN PEMBELIAN PADA PERUMAHAN GRIYA PUSPANDARI ASRI TANJUNGPINANG
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PENGARUH PERIKLANAN DAN PROMOSI PENJUALAN TERHADAP KEPUTUSAN PEMBELIAN PADA PERUMAHAN GRIYA PUSPANDARI ASRI TANJUNGPINANG (2019)PENGARUH PERIKLANAN DAN PROMOSI PENJUALAN…THE INFLUENCE OF ADVERTISING, DIRECT MARKETING AND EVENT EXPERIENCE ON BRAND AWARENESS AND THEIR IMPACT ON PURCHASE DECISION (2022)THE INFLUENCE OF ADVERTISING,…The Effect of Sales Promotion on Electronic Word of Mouth and Purchase Decision (Study on Bukalapak Users in Denpasar City) (2022)The Effect of Sales Promotion…Sustainability of Local Products: Interest to Buy, Product Quality and Promotion (2021)Sustainability of Local Produ…Penerapan Media Promosi Produk E-Marketplace Menggunakan Pendekatan AIDA Model dan 3D Objek (2021)Penerapan Media Promosi Produ…DAMPAK COVID-19 TERHADAP UMKM DI INDONESIA (2020)E-MARKETPLACE MEDIA PENGEMBANGAN PROMOSI USAHA MIKRO KECIL DAN MENENGAH DINAS KOPERASI UMKM KOTA PEKANBARU (2020)European Journal of Business and Management (2017)Social media usage, electronic word of mouth and purchase-decision involvement (2017)An examination of the factors affecting consumer’s purchase decision in the Malaysian retail market (2018)role of satisfaction in mediating the effect of perceived ease of use and perceived usefulness on purchase intention (2022)A primer on partial least squares structural equation modeling (PLS-SEM) (2014)A primer on partial least squares structural equation modeling (PLS-SEM) (2015)Instagram Stories versus Facebook Wall: an advertising effectiveness analysis (2019)PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN (2019)Saudi Journal of Business and Management Studies (2019)Saudi Journal of Humanities and Social Sciences (2019)DETERMINASI KOMUNIKASI PEMASARAN: ANALISIS IKLAN, PERSONAL SELLING DAN PUBLIC RELATION (2022)
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  • 2022The Effect of Sales Promotion on Electronic Word of Mouth and Purchase Decision (Study on Bukalapak Users in Denpasar City)21 cited
  • 2021Sustainability of Local Products: Interest to Buy, Product Quality and Promotion15 cited
  • 2021Penerapan Media Promosi Produk E-Marketplace Menggunakan Pendekatan AIDA Model dan 3D Objek6 cited
  • 2022THE INFLUENCE OF ADVERTISING, DIRECT MARKETING AND EVENT EXPERIENCE ON BRAND AWARENESS AND THEIR IMPACT ON PURCHASE DECISION6 cited

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