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Cashback Is Cash Forward: Delaying a Discount to Entice Future Spending

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References

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2008

Slippage in Rebate Programs and Present-Biased Preferences

62 cited

Cited by

2019Why do online retailers succeed? The identification and prioritization of success factors for Indian fashion retailers44 cited
2020Gift card payment or cash payment: Which payment is suitable for trade-in rebate?43 cited
2021How e-wallets encourage excessive spending behavior among young adult consumers?40 cited
2022Promoting Mobile Payment with Price Incentives32 cited
2019Impact of cashback usage restriction exemption on travel booking: a goal-directed approach21 cited
2021How cashback strategies yield financial benefits for retailers: The mediating role of consumers’ program loyalty19 cited
2022The Impact of In-Store Inspirational (vs. Deal-Oriented) Communication on Spending: The Importance of Activating Consumption Goal Completion17 cited
2023Tourist subsequent responses to promotion framing17 cited
2025Generous Returners, Vanishing Refunds: How Consumers Spend Monetary Refunds of Returns1 cited