PENGARUH TARIF IKLAN TERHADAP PENDAPATAN PADA PT. RADIO SWARA CARANO BATIRAI INDAH BATUSANGKAR

Febsri Susanti

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Marketing and Advertising Strategies Financial Analysis and Corporate Governance Radio, Podcasts, and Digital Media

Abstract

This Reserch aims to know the influence of Variable rate prices against revenue on PT. Radio Swara Carano Batirai Indah Indah Batusangkar. The type of research used in this writing is field reseach which are quantitatively at PT. Radio Swara Carano Batirai Indah Batusangkar. Technique Of Data analysis is by using simple regreression analysis. The results showed thet the relationship with rates revenues hane a strong relationship. This is evidenced by the specified rates of PT. Radio Swara Carano Batirai Indah Batusangkar have a strong relationships are characterized by values of r = 0,902 so r2 = 0,812 means that revenue is influenced by advertising rates amounting to 81% while 19% are influenced by other factors.

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2007Pengenalan Eksklusif Ekonomi Islam 2002Menggagas bisnis Islami 2014Pengantar ekonomi perusahaan

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