Book1995

Designer Politics

211 citations0/0 files storedPalgrave Macmillan UK eBooks

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Electoral Systems and Political Participation Media Studies and Communication Political and Economic history of UK and US

Abstract

This is the first book to offer a serious examination of the phenomenon of political marketing in Britain. It presents an analysis of the increasingly influential role of the image-makers and casts a

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2003Prime Ministerial Predominance? Core Executive Politics in the UK 2001The Marriage of Politics and Marketing 2005Brand Leaders: Clinton, Blair and the Limitations of the Permanent Campaign 2007Political Brands and Consumer Citizens: The Rebranding of Tony Blair 2009Measuring the Professionalization of Political Campaigning 2015Politics and Image: The Conceptual Value of Branding 1998The wisdom of the war room: US campaigning and Americanization 1996Political marketing and party development in Britain

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