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Impact of Brand Image and Brand Loyalty in Measuring Brand Equity of Islami Bank Bangladesh Ltd.
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Impact of Brand Image and Brand Loyalty in Measuring Brand Equity of Islami Bank Bangladesh Ltd. (2015)Impact of Brand Image and Brand Loyalty i…The buy-in benchmark in Islamic banking: combined effect of brand role clarity and employee brand commitment towards employee brand equity (2021)The buy-in benchmark in Islam…IMPACT OF SERVICE QUALITY AND BRAND IMAGE ON BRAND LOYALTY: THE MEDIATING ROLE OF CUSTOMER SATISFACTION (2020)IMPACT OF SERVICE QUALITY AND…The complex relationship between consumer satisfaction and brand loyalty (1995)On the relationship between store image, store satisfaction and store loyalty (1998)Service loyalty (2002)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Effect of organisational culture on employer branding and resultant employee brand equity in the private banking sector (2024)The interplay of digital transformation, agility, environmental volatility, and innovation to spur enterprise performance: Evidence from Chinese electric vehicle firms (2024)
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  • 2020IMPACT OF SERVICE QUALITY AND BRAND IMAGE ON BRAND LOYALTY: THE MEDIATING ROLE OF CUSTOMER SATISFACTION24 cited
  • 2021The buy-in benchmark in Islamic banking: combined effect of brand role clarity and employee brand commitment towards employee brand equity23 cited

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