Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Scheduling Content on Social Media: Theory, Evidence, and Application

16 references·16 citing·47 second hopsampled

FromToDepth

this work references cited by second hop· second hop is a sample of the most-cited connections

References

2009The Psychological Meaning of Words: LIWC and Computerized Text Analysis Methods5,768 cited
1958Social Behavior as Exchange5,342 cited
1992Working Memory5,253 cited
2011What Makes Online Content Viral?3,175 cited
2013Emotions and Information Diffusion in Social Media—Sentiment of Microblogs and Sharing Behavior1,604 cited
2008Variation in Working Memory1,519 cited
2010Estimating the Helpfulness and Economic Impact of Product Reviews: Mining Text and Reviewer Characteristics1,404 cited
2010A Control Function Approach to Endogeneity in Consumer Choice Models1,098 cited
2015From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior1,006 cited
2017Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook994 cited
1997Linguistic predictors of adaptive bereavement.969 cited
2002Cognitive load theory: implications of cognitive load theory on the design of learning916 cited
2011Online Display Advertising: Targeting and Obtrusiveness817 cited
2012Beyond the “Like” Button: The Impact of Mere Virtual Presence on Brand Evaluations and Purchase Intentions in Social Media Settings640 cited
2013Intrinsic vs. Image-Related Utility in Social Media: Why Do People Contribute Content to Twitter?

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

479 cited

2006Anxiety selectively disrupts visuospatial working memory.381 cited

Cited by

2018A Framework for Analyzing Influencer Marketing in Social Networks: Selection and Scheduling of Influencers168 cited
2023How Sensory Language Shapes Influencer’s Impact162 cited
2021Digital product innovations for the greater good and digital marketing innovations in communications and channels: Evolution, emerging issues, and future research directions152 cited
2023How High-Arousal Language Shapes Micro- Versus Macro-Influencers’ Impact145 cited
2021The Future of Digital Communication Research: Considering Dynamics and Multimodality135 cited
2020Improvised Marketing Interventions in Social Media125 cited
2023Short video marketing: what, when and how short-branded videos facilitate consumer engagement124 cited
2020You are a brand: social media managers’ personal branding and “the future audience”118 cited
2023Editorial: Written by ChatGPT, illustrated by Midjourney: generative AI for content marketing114 cited
2019Consumer engagement on social media: Evidence from small retailers113 cited
2022Becoming TikTok Famous: Strategies for Global Brands to Engage Consumers in an Emerging Market104 cited
2021Measuring the Real-Time Stock Market Impact of Firm-Generated Content20 cited
2024Miracle in the evening: Explaining the boundary condition of consumer's self-control on purchase intention of near-expired products17 cited
2023Morning deals make me feel smart: Consumer evaluations of online sales promotions differ by time of day17 cited
2024Creating the Newsfeed: How Social Media Editors Remediate the News for Facebook and Instagram12 cited
2022The impact of social media marketing activities on green consumption intention: evidence from emerging countries11 cited