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The Antecedents of Green Purchase Intention among Malaysian Consumers
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  • 2016Remanufactured products purchase intentions and behaviour: Evidence from Malaysia153 cited
  • 2019Green Apparel Buying: Role of Past Behavior, Knowledge and Peer Influence in the Assessment of Green Apparel Perceived Benefits106 cited
  • 2020Green Purchase Behavior of University Students in Hungary: An Empirical Study100 cited
  • 2019Determinants of consumers’ remanufactured products purchase intentions: Evidence from China83 cited
  • 2018Willingness to Pay for Environmentally Friendly Products among Low-Income Households along Coastal Peninsular Malaysia79 cited
  • 2022Asymmetrical modelling to understand purchase intention towards remanufactured products in the circular economy and a closed-loop supply chain: An empirical study in Malaysia77 cited
  • 2020Predicting purchasing behavior of green food in Algerian context75 cited
  • 2021The Role of the Ecological Awareness and the Influence on Food Preferences in Shaping Pro-Ecological Behavior of Young Consumers75 cited
  • 2022Green Purchasing: Past, Present and Future72 cited
  • 2020Factors Influencing Consumers’ Green Purchase Behavior: Green Advertising as Moderator.58 cited
  • 2019Examining the role of external factors in influencing green behaviour among young Indian consumers53 cited
  • 2014A Review on Green Purchase Behaviour Trend of Malaysian Consumers48 cited
  • 2018

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THE EFFECT OF ENVIRONMENTAL KNOWLEDGE, GREEN ADVERTISING AND ENVIRONMENTAL ATTITUDE TOWARD GREEN PURCHASE INTENTION
48 cited
  • 2019Factors Affecting Energy-Efficient Household Products Buying Intention: Empirical Study43 cited
  • 2020What influences intention to purchase sustainable products? impact of advertising and materialism39 cited
  • 2021Impact of Purchase Preference, Perceived Value, and Marketing Mix on Purchase Intention and Willingness to Pay for Pork36 cited