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ANALISIS FAKTOR KUALITAS PELAYANAN DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN MELALUI APLIKASI PESAN MAKANAN ON LINE
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ANALISIS FAKTOR KUALITAS PELAYANAN DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN MELALUI APLIKASI PESAN MAKANAN ON LINE (2022)ANALISIS FAKTOR KUALITAS PELAYANAN DAN PR…FAKTOR-FAKTOR PENDORONG KONSUMEN SURABAYA MEMBELI MAKANAN DAN MINUMAN MELALUI APLIKASI GOFOOD DAN GRABFOOD (2020)FAKTOR-FAKTOR PENDORONG KONSU…Minat Beli Online Generasi Milenial: Pengaruh Kepercayaan dan Kualitas Layanan (2019)Minat Beli Online Generasi Mi…Analisis Persepsi Harga, Promosi, Kualitas Layanan, Dan Kemudahan Penggunaan Terhadap Keputusan Pembelian Produk Secara Online (2016)Analisis Persepsi Harga, Prom…SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents (2007)Pengaruh Gaya Hidup Konsumtif dan Kualitas Produk Terhadap Keputusan Pembelian (2020)PENGARUH BRAND IMAGE, PERSEPSI HARGA DAN KUALITAS LAYANAN TERHADAP MINAT BELI ULANG PADA LAZADA (2021)Sustainability of Local Products: Interest to Buy, Product Quality and Promotion (2021)Consumer Behavior and Marketing Strategy (1990)Marketing Management (12th Edition) (2007)Generation Z consumer’s preferences for online food ordering application: a study of gofood and grabfood (2021)Antecedents of online purchasing behavior Antesenden perilaku pembelian secara daring (2018)PENGARUH KUALITAS PELAYANAN, HARGA, PROMOSI TERHADAP KEPUTUSAN (2021)
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References

  • 2016Analisis Persepsi Harga, Promosi, Kualitas Layanan, Dan Kemudahan Penggunaan Terhadap Keputusan Pembelian Produk Secara Online42 cited
  • 2019Minat Beli Online Generasi Milenial: Pengaruh Kepercayaan dan Kualitas Layanan33 cited
  • 2020FAKTOR-FAKTOR PENDORONG KONSUMEN SURABAYA MEMBELI MAKANAN DAN MINUMAN MELALUI APLIKASI GOFOOD DAN GRABFOOD12 cited

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