The poor on the road: qiongyou as a collective resistance and justice tourism

Abstract

“Qiongyou” is an alternative tourism that has emerged in China and is characterized by a “low-budget” approach. This article argues that qiongyou can be seen as a form of justice tourism. First, qiongyou is a collective socio-cultural resistance of grassroots travelers to the structural injustice of state-led tourism in the context of the financial crisis. Second, qiongyouers provide low-budget tourism participation options for the economically disadvantaged through alternative travel market practices and discursive practices. The study of qiongyou provides an empirical case from a developing country and complements current research on justice tourism with a tourism participation perspective and related justice issues.

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