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Pengaruh Orientasi Pasar dan Inovasi Produk terhadap Kinerja Pemasaran (Studi Kasus GoJek)

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References

2016Innovation and Competitive Advantage: Moderating Effects of Firm Age in Foods Manufacturing SMEs in Malaysia217 cited
2019Competitive advantages of SMEs: The roles of innovation capability, entrepreneurial orientation, and social capital147 cited
2018The Influence of Market Orientation and Product Innovation on the Competitive Advantage and Its Implication toward Small and Medium Enterprises (Ukm) Performance79 cited
2014PENGARUH ORIENTASI KEWIRAUSAHAAN, INOVASI PRODUK, DAN KEUNGGULAN BERSAING TERHADAP KINERJA PEMASARAN USAHA NASI KUNING DI KOTA MANADO65 cited
2016Pengaruh Orientasi Pasar, Inovasi, Dan Kreativitas Strategi Pemasaran Terhadap Kinerja Pemasaran Pada UKM Kerajinan Rotan Di Desa Teluk Wetan, Welahan, Jepara61 cited
2013Market Orientation, Government Regulation, Competitive Advantage and Internationalization of SMEs: A Study in Malaysia51 cited
2017Pengaruh Orientasi Pasar,Inovasi, Orientansi Kewirausahaan melalui Keunggulan Bersaing Terhadap Kinerja Pemasaran38 cited
2017Manajemen Pemasaran: Strategik Bank di Era Global32 cited
2017PENGARUH SUPPLY CHAIN MANAGEMENT TERHADAP KINERJA PERUSAHAAN MELALUI KEUNGGULAN BERSAING23 cited
2020The Role of Market Orientation and Creativity in Affecting the Marketing Performance of Market Traders in Aceh Market Banda Aceh City16 cited
2020ANALYZING ENTREPRENEURIAL MARKETING ON INNOVATIVE PERFORMANCE15 cited
2016Entrepreneurial Orientation for Sustainable Competitive Advantage and Risk Management: Evidence from Government-Linked Companies in Malaysia12 cited

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