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Application of SPSS Cluster Analysis in the Smart Promotion Strategies of Cross-border E-commerce in Informationized Textiles and Clothing with Artificial Intelligent Models
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Application of SPSS Cluster Analysis in the Smart Promotion Strategies of Cross-border E-commerce in Informationized Textiles and Clothing with Artificial Intelligent Models (2022)Application of SPSS Cluster Analysis in t…Do Millennials share similar perceptions of brand experience? A clusterization based on brand experience and other brand-related constructs: the case of Netflix (2021)Do Millennials share similar …Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)Whence Consumer Loyalty? (1999)The role of brand experience on brand equity: Mediating effect of authenticity in new luxury fashion brands (2023)User behaviors analysis on OTT platform with an integration of technology acceptance model (2023)The influence of brand experience on brand loyalty in the electronic commerce sector: the mediating effect of brand association and brand trust (2024)
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  • 2021Do Millennials share similar perceptions of brand experience? A clusterization based on brand experience and other brand-related constructs: the case of Netflix36 cited

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