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Predicting subscription renewal using binary classification in World of Warcraft · Study

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ArticlePredicting subscription renewal using binary classification in World of Warcraft

Md. Yousuf Hossain2022

Article2022

Predicting subscription renewal using binary classification in World of Warcraft

Md. Yousuf Hossain · Elham Azizi · Loutfouz Zaman

11 citations·0/0 files stored·Entertainment Computing

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Customer churn and segmentation Digital Games and Media Online Learning and Analytics

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References

2007What Video Games Have to Teach Us About Learning and Literacy 1999A distributed architecture for multiplayer interactive applications on the Internet 2013Game Analytics 2010Serious games for health 2009Churn Prediction in MMORPGs: A Social Influence Based Approach 2014Predicting player churn in the wild 2014Churn prediction for high-value players in casual social games 2014A dual identification framework of online multiplayer video games: The case of massively multiplayer online role playing games (MMORPGs)

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Year2022

Typearticle

Published2022-08-22

VenueEntertainment Computing

ISSN-L1875-9521

Languageen

Citations11

Files0 public / 0

ShelfCustomer churn and segmentation

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doi10.1016/j.entcom.2022.100522

openalex_workW4292640816

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