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ArticleRetail media networks

Darrell E. Bartholomew2022

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Articlegreen2022

Retail media networks

Darrell E. Bartholomew

18 citations·0/0 files stored·Journal of Retailing and Consumer Services

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Consumer Market Behavior and Pricing Digital Marketing and Social Media Privacy, Security, and Data Protection

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References

1989Putting Consumer Experience Back into Consumer Research: The Philosophy and Method of Existential-Phenomenology 2000Privacy Concerns and Consumer Willingness to Provide Personal Information 2003E-Customization 2020Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail 2007What is personalization? A conceptual framework 2013Targeted Online Advertising: Using Reciprocity Appeals to Increase Acceptance among Users of Free Web Services 2009Prospects for Personalization on the Internet 2016The personalization-privacy paradox: implications for new media

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Details

Year2022

Typearticle

Published2022-08-23

VenueJournal of Retailing and Consumer Services

ISSN-L0969-6989

Languageen

Citations18

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.1016/j.jretconser.2022.103119

openalex_workW4292745370

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