Software as a Service (SaaS) Adoption Factors: Individual and Organizational Perspective

Abstract

Cloud computing technology is considered a beneficial application for businesses because of its long-term cost savings, easy access to data at all times, and economics. Much cloud computing adoption research has already been conducted, but few are specific to its service models. Software-as-a-Service (SaaS) is the most popular cloud computing model adopted nowadays. This study explores factors that influence SaaS adoption and the theory and framework used to analyze it. After analyzing thirty-one literature, it found there are two perspectives of SaaS adoption individual and organizational. From an individual perspective, the most influential factor is the perceived ease of use, and the most used theory is Technology Acceptance Model (TAM). From the organizational perspective, the framework mainly used is the Technological-Organizational-Environmental (TOE) framework and the most influential factor is top management support. This finding can give a broad outlook for further research on SaaS adoption.

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