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Social Marketing Quarterly · Study

WorkSocial Marketing Quarterly

Sameer Deshpande2022

Work2022

Social Marketing Quarterly

Sameer Deshpande · Tina Robinette · Susan D. Kirby · Judith McDivitt · Abisola Olabisi

81 citations·0/0 files stored·Springer eBooks

No readable copy stored yet — this record is metadata only.

Behavioral Health and Interventions Public Health Policies and Education Community Health and Development

Abstract

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Citations in this library

Stored only when both papers are in the corpus — 81 citations exist upstream.

References

2002Marketing Social Marketing in the Social Change Marketplace 2019Social Marketing: Behavior Change for Social Good

Cited by

2003Dimensions of Business and Nonprofit Collaborative Relationships 2019Structured review using TCCM and bibliometric analysis of international cause-related marketing, social marketing, and innovation of the firm 2014Up, up and away: social marketing breaks free 2006The Health Buck Stops Where? Thematic Framing of Health Discourse to Understand the Context for CVD Prevention 2016Seeing through a Glass Onion: broadening and deepening formative research in social marketing through a mixed methods approach 2005Social Cause versus Profit Oriented Advertisements 2019Green Consumer Behavior: The Case of Czech Consumers of Generation Y 2021Can Combined Marketing and Planning-oriented of Community-based Social Marketing (CBSM) Project Successfully Transform the Slum Area to Tourism Village? A Case Study of the Jodipan Colorful Urban Village, Malang, Indonesia

Details

Year2022

Typeother

Published2022-01-01

VenueSpringer eBooks

Languageen

Citations81

Files0 public / 0

ShelfBehavioral Health and Interventions

Identifiers

doi10.1007/978-3-030-14449-4_47-1

openalex_workW4294859236

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