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Efficient customer segmentation in digital marketing using deep learning with swarm intelligence approach

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References

2019Retailing and retailing research in the age of big data analytics200 cited
2019Reducing demand uncertainty in the platelet supply chain through artificial neural networks and ARIMA models103 cited

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2024Customer Segmentation through RFM Analysis and K-means Clustering: Leveraging Data-Driven Insights for Effective Marketing Strategy11 cited

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