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Pengaruh Kemudahan dan Kepercayan Konsumen Menggunakan E-Commerce terhadap Keputusan Pembelian (Studi pada Pengguna Shopee di Kota Medan)
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Pengaruh Kemudahan dan Kepercayan Konsumen Menggunakan E-Commerce terhadap Keputusan Pembelian (Studi pada Pengguna Shopee di Kota Medan) (2022)Pengaruh Kemudahan dan Kepercayan Konsume…The Effect of E-WOM, Ease of Use and Trust on Purchase Decisions (Study on Tokopedia Application Users) (2020)The Effect of E-WOM, Ease of …Dasar Metodologi Penelitian (2017)Dasar Metodologi PenelitianIlmu Perilaku Konsumen (2012)Ilmu Perilaku KonsumenPerceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)Developing and Validating Trust Measures for e-Commerce: An Integrative Typology (2002)Effect of eWOM, Ease of Use, Trust on Purchase Decision (Case Study on Blibli.com) (2021)Effects of brand attitude, perceived value, and social WOM on purchase intentions in luxury product marketing (2022)The Relationship Between Green Marketing Mix and Purchasing Decisions: The Role of Brand Image as Mediator (2023)Saudi Journal of Business and Management Studies (2019)Merancang Penelitian Kualitatif Dasar/Deskriptif dan Studi Kasus (2021)DESAIN KUASI EKSPERIMEN DALAM PENDIDIKAN: LITERATUR REVIEW (2022)The Effect of Shopping Life Style and Positive Emotion on Buying Impulse (Case Study of the Palembang City Hypermarket) (2019)The Influence of E-Commerce, Product Prices and Product Design on Purchasing Decisions in Souvenir Shop Tauko Medan (2019)PENGARUH KONFORMITAS TERHADAP PERILAKU KONSUMTIF GENERASI MILENIAL (2021)
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References

  • 2017Dasar Metodologi Penelitian2,222 cited
  • 2012Ilmu Perilaku Konsumen65 cited
  • 2020The Effect of E-WOM, Ease of Use and Trust on Purchase Decisions (Study on Tokopedia Application Users)34 cited

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