Godaan Praktik Binary Option Berkedok Investasi Dan Trading

Abstract

Penelitian ini bertujuan untuk mengkaji keberadaan praktik operator binary option yang dianggap ilegal di Indonesia. Melakukan investigasi faktor yang melatarbelakangi keberadaan praktik tidak etis yang dilakukan oleh operator binary option yang menimbulkan kerugian pemegang opsi. Penelitian ini menggunakan pendekatan yuridis normatif. Hasil dari penelitian ini menjelaskan bahwa binary option bukan merupakan instrument investasi atau trading. Terdapat kelemahan regulasi dalam mengatur mengenai binary option. Belum ada sanksi hukum yang tegas bagi penyelenggara binary option. Yang dianggap bertindak tidak etis adalah para afiliator dan atau influencer, sehingga afiliator yang memperoleh sanksi hukum. Masih rendahnya tingkat literasi keuangan digital di Indonesia menyebabkan masyarakat sering tergoda iming-iming return tinggi. Mereka belum bisa membedakan antara investasi, trading dan binary option. Penelitian ini juga mengemukakan bahwa metode affiliate marketing digunakan untuk mengambil hati para pemegang opsi. Strategi framing dan flexing berhasil menggoda mereka dalam kondisi tingkat literasi keuangan digital di Indonesia masih rendah.Kebaruan dari penelitian ini berupa penjelasan tentang praktik operator binary option sebagai permainan zero-sum, bukan merupakan investasi maupun trading. This study aims to examine the existence of binary options operator practices considered illegal in Indonesia. Conduct an investigation of the factors behind the existence of unethical practices by binary options operators that cause losses to option holders. This study uses a normative juridical approach. The results of this study explain that binary options are not investment or trading instruments. There are regulatory weaknesses in regulating binary options. There are no strict legal sanctions for binary options operators. Those who are considered to be acting unethically are affiliates and or influencers, so affiliates will receive legal sanctions. The low level of digital financial literacy in Indonesia causes people to be tempted by the lure of high returns. They have not been able to distinguish between investing, trading, and binary options. This study also suggests that affiliate marketing methods are used to win the hearts of option holders. The framing and flexing strategies succeeded in tempting them because the level of digital financial literacy in Indonesia is still low. The novelty of this research is an explanation of the practice of binary options operators as a zero-sum game, not an investment or trading.

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