Articlediamond2022

Pentahelix Based Entrepreneurship Management at PKBM Asholahiyah

Nia Hoerniasih · Achmad Hufad · Uyu Wahyudin · Elih Sudiapermana · Dadang Yunus Lutfiansyah · Cucu Sukmana

9 citations0/0 files storedInternational Journal of Professional Business Review

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Entrepreneurship Studies and Influences Vocational and Entrepreneurial Education Regional Development and Management Studies

Abstract

Purpose: This study aims to find out how to manage the entrepreneurial potential of the village with the method of building cross-stakeholder cooperation (penta helix), then to improve entrepreneurship skills in an effort to improve the welfare of rural communities. Theoretical Framework: The theoretical framework used is entrepreneurship theory, pentahelix theory and community learning center (PKBM). Design/Methodology/Approach: This study uses a quantitative approach, namely research based on assumptions, then determined several variables through the right research instruments. The number of respondents was 30 PKBM students. Findings: The results of the study show extraordinary results, meaning that the contributors have proven to benefit from this research, starting from the skill factor in mapping business capabilities, besides showing positive results, meaning that participants have proven to benefit from this research starting from the knowledge aspect of mapping business potential. , determination of marketing strategies, and business management techniques. Research, Practical & Social implications: The practical implication is that the program has succeeded in increasing participants' knowledge of the penta helix principle, the use of various media to market products, and the flow of entrepreneurial capital. loans for MSME development. Implications/Originality/Value: Furthermore, pentahelix-based entrepreneurial management has an impact on increasing the ability of entrepreneurship skills according to the entrepreneurial potential of the existing village, carried out systematically and sustainably, then managing appropriate marketing strategies, and business control techniques.

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References

2003Research design: qualitative, quantitative, and mixed methods approaches 2019Recent evidence of the development of micro, small and medium enterprises in Indonesia 2017John W. Creswell, Research Design: Qualitative, Quantitative, and Mixed Methods Approaches 2018Challenges to Indian micro small scale and medium enterprises in the era of globalization 2014Processes of community-led social enterprise development: learning from the rural context 2020THE DEVELOPMENT AND VALIDATION OF THE PENTA HELIX CONSTRUCT 2016The Impact of Employee Empowerment on Employee Satisfaction and Service Quality: Empirical Evidence from Financial Enterprizes in Bangladesh 2019Assessment of the Readiness of Micro, Small and Medium Enterprises in Using E-Money Using the Unified Theory of Acceptance and Use of Technology (UTAUT) Method

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