IMPACT OF ORGANIZATIONAL SUPPORT THROUGH EMPLOYEE COMMUNICATION AND REWARDS ON EMPLOYEE ENGAGEMENT: A STUDY IN THE POST-COVID ERA

Abstract

The COVID-19 crisis disrupted lives, economies and changed the way of working in organisations globally. One of the biggest challenge organisations faced was related to engaging employees in the new work from home (WFH) environment. Organisations were exploring new ways of working and the need for organisational support increased during the crisis period. WFH appears to the be new way many organisations would continue and very few studies related to the predictors of Employee Engagement exists in this context. The objective of the study is to synthesise the studies on employee engagement and suggest a framework for enhancing it. The study followed a quantitative approach which involved seeking perception of employee on organisation support provided to them and its impact of their engagement. Literature review provided support that employee communication and rewards were some of the key factors that impacted engagement which was re-established in the WFH environment. The Structural Equation Modelling, the study examined the simultaneous effects of these factors and also examined if age moderated the relationship and the mediating effect of Rewards and Recognition. The study draws attention on the importance of virtual communication as an HR process with employees during crisis to influence employee motivation to heighten employee engagement through appropriate rewards and recognition programs

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