Strategic Benchmarking: How to Rate Your Company's Performance against the World's Best

Gregory H. Watson

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Strategic Planning and Analysis Quality and Supply Management Competitive and Knowledge Intelligence

Abstract

Linking Strategic Planning with Benchmarking Understanding the Essentials of Process Benchmarking Applying Benchmarking Results for Maximum Utility Doing an Internal Benchmarking Study Conducting a Competitive Benchmarking Study Performing a Functional Benchmarking Study Developing a Generic Benchmarking Study Expanding Benchmarking for Broader Applications Creating a Benchmarking Capability Chapter Notes Appendices Index.

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