Politicization of Science in COVID-19 Vaccine Communication: Comparing US Politicians, Medical Experts, and Government Agencies

Abstract

We compare the social media discourses on COVID-19 vaccines constructed by U.S. politicians, medical experts, and government agencies, and investigate how various contextual factors influence the likelihood of government agencies politicizing the issue. Taking the political corpus and the medical corpus as two extremes, we propose a language-based definition of politicization of science and measure it on a continuous scale. By building a machine learning classifier that captures subtle linguistic indicators of politicization and applying it to two years of government agencies’ Facebook posting history, we demonstrate that: 1) U.S. politicians heavily politicized COVID-19 vaccines, medical experts conveyed minimal politicization, and government agencies’ discourse was a mix of the two, yet more closely resembled medical experts;’ 2) increasing COVID-19 infection rates reduced government agencies’ politicization tendencies; 3) government agencies in Democratic-leaning states were more likely to politicize COVID-19 vaccines than those in Republican-leaning states; and 4) the degree of politicization did not significantly differ across agencies’ jurisdiction levels. We discuss the conceptualization of politicization of science, the incumbency effect, and government communication as an emerging area for political communication research.

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