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PENGARUH CITRA MEREK, HARGA, DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN
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PENGARUH CITRA MEREK, HARGA, DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN (2023)PENGARUH CITRA MEREK, HARGA, DAN KUALITAS…Prinsip-Prinsip Pemasaran (2023)Prinsip-Prinsip PemasaranThe impact of brand image, product quality and price on purchase intention of smartphone. (2019)The impact of brand image, pr…The Influence of Brand Image, Brand Trust, Product Quality, and Price on the Consumer’s Buying Decision of MPV Cars (2018)The Influence of Brand Image,…Pengaruh Kualitas Produk, Harga dan Citra Merek Terhadap Keputusan Pembelian Konsumen Handphone Merek Iphone Kota Semarang (2018)Pengaruh Kualitas Produk, Har…Pengaruh Kualitas Produk, Citra Merek, dan Harga terhadap Keputusan Pembelian Pond’s Flawless White (2018)Pengaruh Kualitas Produk, Cit…Impact of brand image on consumers’ purchase decision (2017)Impact of brand image on cons…Metode Penelitian Kuantitatif 2016 (2016)Metode Penelitian Kuantitatif…Service, Quality & Satisfaction (2011)Service, Quality & Satisfacti…Perilaku Konsumen (Teori Dan Penerapannya Dalam Pemasaran) (2011)Perilaku Konsumen (Teori Dan …Analisis data untuk riset manajemen dan bisnis (2010)Analisis data untuk riset man…Strategi Promosi yang Kreatif dan Analisis Kasus Integrated Marketing Communication (2009)Strategi Promosi yang Kreatif…Manajemen Pemasaran : Analisis, Perencanaan, Implementasi dan Kontrol (1997)KEPUTUSAN PEMBELIAN ONLINE (2020)Pengaruh Citra Merek, Kualitas Produk dan Harga terhadap Keputusan Pembelian Produk Hand and Body Lotion Vaseline (Studi Kasus pada Mahasiswa Universitas Samudra) (2020)Analysis of Purchase Decision Estimates Based on Store Atmosphere and Affordable Prices (2022)The Strategy and Tactics of Pricing (2023)Pricing: Making Profitable Decisions (1980)The Commitment-Trust Theory of Relationship Marketing (1994)Understanding and Mitigating Uncertainty in Online Exchange Relationships: A Principal–Agent Perspective1 (2007)The Decision of Choosing Course in the Era of Covid 19 through the Telemarketing Program, Personal Selling and College Image (2020)Do Privacy Stress and Brand Trust still Matter? Implications on Continuous Online Purchasing Intention in China (2022)Creativity, Critical Thinking, Communication, and Collaboration: Assessment, Certification, and Promotion of 21st Century Skills for the Future of Work and Education (2023)PENGARUH KEPERCAYAAN DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN (2016)Analysis of Mediation Effect Of Consumer Satisfaction On The Effect Of Service Quality, Price and Consumer Trust On Consumer Loyalty (2019)THE EFFECT OF SOCIAL MEDIA INFLUENCER ON BRAND IMAGE, SELF-CONCEPT, AND PURCHASE INTENTION (2019)PEMANFAATAN MEDIA SOSIAL SEBAGAI MEDIA PROMOSI (2019)Pemanfaatan Media Sosial Tiktok Sebagai Media Promosi Industri Kuliner Di Yogyakarta Pada Masa Pandemi Covid-19 (Studi Kasus Akun TikTok Javafoodie) (2021)PERANCANGAN SISTEM INFORMASI PENJUALAN BERBASIS WEB PADA RAHAYU PHOTO COPY DENGAN DATABASE MySQL (2021)The Influence of Customer Satisfaction, Switching Cost and Trusts in a Brand on Customer Loyalty – The Survey on Student as im3 Users in Depok, Indonesia (2014)Pengaruh Kualitas Produk, Kualitas Pelayanan, dan Harga terhadap Kepuasan dan Loyalitas Konsumen (2019)Strategi Bertahan UMKM di Tengah Pandemi Covid-19 (2020)Pengaruh Citra Merek dan Gaya Hidup terhadap Keputusan Pembelian Iphone pada Mahasiswa Universitas Bina Darma (2023)PENGARUH ELECTRONIC WORD OF MOUTH (e-WOM) DAN CITRA MEREK TERHADAP MINAT BELANJA KONSUMEN DI BATAM (2020)Pengaruh social media marketing, product quality, dan store atmosphere terhadap purchase intention dengan brand image sebagai variabel mediasi pada coffee shop di Aceh (2022)Understanding Behavioral Intention to Use of Air Quality Monitoring Solutions with Emphasis on Technology Readiness (2024)Keefektifan Penggunaan Media Pembelajaran Berbasis Game Edukasi Quizizz Terhadap Hasil Belajar Teknologi Perkantoran Siswa Kelas X SMK Ketintang Surabaya (2020)Metodologi Penelitian Kualitatif (2022)Jenis-Jenis Penelitian Dalam Penelitian Kuantitatif dan Kualitatif (2023)PENGARUH FINANCIAL ATTITUDE DAN FINANCIAL KNOWLEDGE TERHADAP FINANCIAL MANAGEMENT BEHAVIOR (2019)The Influence of Product Knowledge, Brand Image, and Brand Love on Purchase Decision through Word of Mouth (2020)Pengaruh Financial Knowledge Dan Locus Control Terhadap Financial Management Behavior Mahasiswa Tingkat Akhir Jurusan Akuntansi Universitas Bina Bangsa (2021)MODEL KEPUASAN PELANGGAN: ANALISIS KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP CITRA MEREK PADA GIANT CITRA RAYA JAKARTA (2017)PENGARUH KUALITAS PRODUK DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN (2017)PENGARUH TAMPILAN WEB DAN HARGA TERHADAP MINAT BELI DENGAN KEPERCAYAAN SEBAGAI INTERVENING VARIABLE PADA E-COMMERCE SHOPEE (2020)
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References

  • 2016Metode Penelitian Kuantitatif 20164,120 cited
  • 2023Prinsip-Prinsip Pemasaran3,788 cited
  • 2011Service, Quality & Satisfaction1,309 cited
  • 2011Perilaku Konsumen (Teori Dan Penerapannya Dalam Pemasaran)981 cited
  • 2009Strategi Promosi yang Kreatif dan Analisis Kasus Integrated Marketing Communication335 cited
  • 2010Analisis data untuk riset manajemen dan bisnis201 cited
  • 2018The Influence of Brand Image, Brand Trust, Product Quality, and Price on the Consumer’s Buying Decision of MPV Cars144 cited
  • 2019The impact of brand image, product quality and price on purchase intention of smartphone.27 cited
  • 2018Pengaruh Kualitas Produk, Citra Merek, dan Harga terhadap Keputusan Pembelian Pond’s Flawless White26 cited
  • 2018Pengaruh Kualitas Produk, Harga dan Citra Merek Terhadap Keputusan Pembelian Konsumen Handphone Merek Iphone Kota Semarang16 cited
  • 2017Impact of brand image on consumers’ purchase decision13 cited

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