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Social Media's Effect on Millennials and Generation Z's Green Purchasing Habits
15 references·8 citing·52 second hop
Social Media's Effect on Millennials and Generation Z's Green Purchasing Habits (2023)Social Media's Effect on Millennials and …Exploring the Influence of Environmental Values on Green Consumption Behavior of Apparel: A Chain Multiple Mediation Model among Chinese Generation Z (2022)Exploring the Influence of En…The Sustainability Imperative (2018)The Sustainability ImperativeThe generational cohort effect in the context of responsible consumption (2018)The generational cohort effec…Millennials' green consumption behaviour: Exploring the role of social media (2018)Millennials' green consumptio…Green consumption: Closing the intention‐behavior gap (2018)Green consumption: Closing th…The Generation Z and their Social Media Usage: A Review and a Research Outline (2017)The Generation Z and their So…Geleceğimiz Olan Z Kuşağının Çalışma Hayatına Muhtemel Etkileri (2017)Geleceğimiz Olan Z Kuşağının …Seeing the world through GREEN‐tinted glasses: Green consumption values and responses to environmentally friendly products (2013)Seeing the world through GREE…Longitudinal study of green marketing strategies that influence Millennials (2012)Longitudinal study of green m…Opportunities for green marketing: young consumers (2008)Opportunities for green marke…The effects of knowledge and attitudes upon Greeks' pro‐environmental purchasing behaviour (2006)The effects of knowledge and …Gender differences in Egyptian consumers’ green purchase behaviour: the effects of environmental knowledge, concern and attitude (2006)Gender differences in Egyptia…Posting versus Lurking: Communicating in a Multiple Audience Context (2005)Posting versus Lurking: Commu…The link between green purchasing decisions and measures of environmental consciousness (1996)The link between green purcha…Going green in the service sector (1996)Going green in the service se…Unveiling the future of responsible, sustainable, and ethical consumption: a bibliometric study on Gen Z and young consumers (2025)Unveiling the future of respo…Peran Media Sosial Dalam Meningkatkan Kesadaran Lingkungan Di Kalangan Milenial (2025)Peran Media Sosial Dalam Meni…Consumer Awareness of Fashion Greenwashing: Insights from Social Media Discussions (2025)Consumer Awareness of Fashion…Anti‐Consumption Research: A Systematic Literature Review and Research Agenda (2025)Anti‐Consumption Research: A …Mindful consumption – A systematic review and research agenda (2024)Mindful consumption – A syste…The Factors Influencing Youngsters’ Acceptance of Digital Payments in Sri Lanka (2023)The Factors Influencing Young…Investigating Critical Effect of China Palace Museum’s Social Media Service Quality on Visitor’s Satisfaction (2023)Investigating Critical Effect…Analysis of Interest in Becoming Social Entrepreneurs Among the Millennials and Z Generation Using the Theory of Planned Behavior and Outcome Expectation: A Multigroup Analysis Approach (2023)Analysis of Interest in Becom…Toward a Psychology of Being (1962)Possessions and the Extended Self (1988)Targeting consumers who are willing to pay more for environmentally friendly products (2001)Green marketing: what the Millennials buy (2013)Green initiatives: a step towards sustainable development and firm's performance in the automobile industry (2015)Green market orientation, green innovation capability, green knowledge acquisition and green brand positioning as determinants of new product success (2021)Determining the Characteristics of the Socially Conscious Consumer (1975)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Scale Development : Theory and Applications (1991)Exploring consumer attitude and behaviour towards green practices in the lodging industry in India (2007)Do Green Products Make Us Better People? 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Information Cascades in Online Movie Ratings (2015)Measures of Personality and Social Psychological Attitudes (1991)Marketing Research: An Applied Orientation (1994)The Roles of Knowledge, Threat, and PCE on Green Purchase Behaviour (2011)The impact of consumer confusion from eco-labels on negative WOM, distrust, and dissatisfaction (2016)The impact of motivation, intention, and contextual factors on green purchasing behavior: New energy vehicles as an example (2020)Understanding Generation Y and their use of social media: a review and research agenda (2013)Learning styles, preferences and needs of generation Z healthcare students: Scoping review (2021)Social Media Usage by Different Generations as a Tool for Sustainable Tourism Marketing in Society 5.0 Idea (2021)Exploring ethical consumption of generation Z: theory of planned behaviour (2022)Culture and Organizations (1980)The psychology of social impact. (1981)The Benefits of Facebook “Friends:” Social Capital and College Students’ Use of Online Social Network Sites (2007)Green Innovation and Business Sustainability: New Evidence from Energy Intensive Industry in China (2020)More Trust in Fewer Followers: Diverging Effects of Popularity Metrics and Green Orientation Social Media Influencers (2021)Green consumerism, green perceived value, and restaurant revisit intention: Millennials' sustainable consumption with moderating effect of green perceived quality (2022)The theory of planned behavior (1991)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Environmental awareness, firm sustainability exposure and green consumption behaviors (2020)The effects of consumer attitude on green purchase intention: A meta-analytic path analysis (2020)Consumers’ purchase behaviour and green marketing: A synthesis, review and agenda (2021)
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References

  • 2013Seeing the world through GREEN‐tinted glasses: Green consumption values and responses to environmentally friendly products1,074 cited
  • 1996The link between green purchasing decisions and measures of environmental consciousness1,038 cited
  • 2008Opportunities for green marketing: young consumers957 cited
  • 2006Gender differences in Egyptian consumers’ green purchase behaviour: the effects of environmental knowledge, concern and attitude759 cited
  • 2018Green consumption: Closing the intention‐behavior gap499 cited
  • 2005Posting versus Lurking: Communicating in a Multiple Audience Context405 cited
  • 2018Millennials' green consumption behaviour: Exploring the role of social media240 cited
  • 2012Longitudinal study of green marketing strategies that influence Millennials224 cited
  • 2017The Generation Z and their Social Media Usage: A Review and a Research Outline181 cited
  • 2006The effects of knowledge and attitudes upon Greeks' pro‐environmental purchasing behaviour177 cited
  • 1996Going green in the service sector156 cited
  • 2017Geleceğimiz Olan Z Kuşağının Çalışma Hayatına Muhtemel Etkileri129 cited
  • 2018The Sustainability Imperative111 cited
  • 2018The generational cohort effect in the context of responsible consumption108 cited

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  • 2022Exploring the Influence of Environmental Values on Green Consumption Behavior of Apparel: A Chain Multiple Mediation Model among Chinese Generation Z57 cited
  • Cited by

    • 2025Unveiling the future of responsible, sustainable, and ethical consumption: a bibliometric study on Gen Z and young consumers40 cited
    • 2024Mindful consumption – A systematic review and research agenda28 cited
    • 2025Consumer Awareness of Fashion Greenwashing: Insights from Social Media Discussions19 cited
    • 2025Anti‐Consumption Research: A Systematic Literature Review and Research Agenda18 cited
    • 2023Analysis of Interest in Becoming Social Entrepreneurs Among the Millennials and Z Generation Using the Theory of Planned Behavior and Outcome Expectation: A Multigroup Analysis Approach10 cited
    • 2025Peran Media Sosial Dalam Meningkatkan Kesadaran Lingkungan Di Kalangan Milenial10 cited
    • 2023The Factors Influencing Youngsters’ Acceptance of Digital Payments in Sri Lanka5 cited
    • 2023Investigating Critical Effect of China Palace Museum’s Social Media Service Quality on Visitor’s Satisfaction2 cited