The Commercial Music Industry in Atlanta and the State of Georgia: An Economic Impact Study

Abstract

This study was prepared to ascertain the magnitude of the commercial music industry's economic impact on the State of Georgia.The report was funded by a grant from the Film, Video, and Music Office of the Georgia Department of Industry, Trade, and Tourism.During the last decade, Georgia has seen tremendous growth in entertainment-related businesses and events.During the 1990s several key events helped to position Atlanta as an international center for art, tourism, and commerce, including events such as the 1994 and 1999 Super Bowls, several major league baseball playoffs and World Series and the 1996 Olympic Games.During the same period, Atlanta also witnessed a substantial growth in the number of music recording establishments, record labels, and other professional services connected with the commercial music industry.Companies such as LaFace Records, So So Def Recordings, Hitco Music Publishing, Dallas Austin Recording Projects, Silent Partner Productions, and Sony Music ATV established home offices in Atlanta during the 1990s.The report demonstrates the commercial music industry's significance to the state and local economy and explains how the industry has affected the growth of Georgia's music culture.We explore what we perceive to be the strengths and weaknesses of Georgia's music industry and identify opportunities for expansion of the indigenous industry and attraction to foreign industry to establish offices in Atlanta. Outline of the StudyWe first highlight historical and recent achievements by Georgians and the local music scene.There is a proud lineage of artists and businesses https://doi.org

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