References

• 1992An argument for basic emotions9,642 cited
• 2000Machines and Mindlessness: Social Responses to Computers3,990 cited
• 1994Computers are social actors2,147 cited
• 2016Exploring the credibility of online celebrities' Instagram profiles in influencing the purchase decisions of young female users1,769 cited
• 2014Fostering Consumer–Brand Relationships in Social Media Environments: The Role of Parasocial Interaction971 cited
• 2004Is “service with a smile” enough? Authenticity of positive displays during service encounters844 cited
• 2018Influence of parasocial relationship between digital celebrities and their followers on followers’ purchase and electronic word-of-mouth intentions, and persuasion knowledge638 cited
• 2020Building a Stronger CASA: Extending the Computers Are Social Actors Paradigm624 cited
• 2022Online influencer marketing578 cited
• 2021Almost human? A comparative case study on the social media presence of virtual influencers563 cited
• 2022Authentically Fake? How Consumers Respond to the Influence of Virtual Influencers504 cited
• 2022Influencer Marketing Effectiveness489 cited
• 2019The Social Media Party: Fear of Missing Out (FoMO), Social Media Intensity, Connection, and Well-Being439 cited
• 2020The role of wishful identification, emotional engagement, and parasocial relationships in repeated viewing of live-streaming games: A social cognitive theory perspective