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Examining Consumers’ Perceptions of and Attitudes toward Digital Fashion in General and Purchase Intention of Luxury Brands’ Digital Fashion Specifically
16 references·5 citing·44 second hop
Examining Consumers’ Perceptions of and Attitudes toward Digital Fashion in General and Purchase Intention of Luxury Brands’ Digital Fashion Specifically (2023)Examining Consumers’ Perceptions of and A…Marketing in the Metaverse: Conceptual understanding, framework, and research agenda (2022)Marketing in the Metaverse: C…Digital future of luxury brands: Metaverse, digital fashion, and non‐fungible tokens (2022)Digital future of luxury bran…Detecting Common Method Bias (2019)Detecting Common Method BiasWhat is sustainable fashion? (2016)What is sustainable fashion?Purchase intention for luxury brands: A cross cultural comparison (2011)Purchase intention for luxury…Investigating the intention to purchase digital items in social networking communities: A customer value perspective (2011)Investigating the intention t…Antecedents of luxury brand purchase intention (2011)Antecedents of luxury brand p…Method Variance and Marker Variables: A Review and Comprehensive CFA Marker Technique (2010)Method Variance and Marker Va…Measuring Attitude toward the Brand and Purchase Intentions (2004)Measuring Attitude toward the…Intentions to Use Self-Service Technologies: A Confluence of Multiple Attitudes (2003)Intentions to Use Self-Servic…Consumer perceived value: The development of a multiple item scale (2001)Consumer perceived value: The…Structural Equation Modeling and Regression: Guidelines for Research Practice (2000)Structural Equation Modeling …The theory of planned behavior (1991)The theory of planned behaviorMeasuring the Involvement Construct (1985)Measuring the Involvement Con…Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics (1981)Structural Equation Models wi…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Revolutionizing consumption: Unveiling the Allure of NFTs and digital twins for sustainable luxury fashion (2025)Revolutionizing consumption: …Exploring Chinese Millennials’ Purchase Intentions for Clothing with AI-Generated Patterns from Premium Fashion Brands: An Integration of the Theory of Planned Behavior and Perceived Value Perspective (2025)Exploring Chinese Millennials…The Influence of Interactivity, Aesthetic, Creativity and Vividness on Consumer Purchase of Virtual Clothing: The Mediating Effect of Satisfaction and Flow (2024)The Influence of Interactivit…Mapping the Future of Tech‐Infused Luxury: A Roadmap and Research Directions (2024)Mapping the Future of Tech‐In…Does age affect love? Exploring the antecedents and outcomes of brand love and the influence of generational cohorts on streaming services (2024)Does age affect love? Explori…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Common Method Variance in IS Research: A Comparison of Alternative Approaches and a Reanalysis of Past Research (2006)Specification, evaluation, and interpretation of structural equation models (2011)Lateral Collinearity and Misleading Results in Variance-Based SEM: An Illustration and Recommendations (2012)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude (2017)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)Celebrity vs. Influencer endorsements in advertising: the role of identification, credibility, and Product-Endorser fit (2019)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Competitive Advantage of Nations (1991)Customer perceived value, satisfaction, and loyalty: The role of switching costs (2004)The four levels of loyalty and the pivotal role of trust: a study of online service dynamics (2004)Value-based Adoption of Mobile Internet: An empirical investigation (2005)The Theory of Buyer Behavior (1971)An Information Processing Theory of Consumer Choice (1979)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)Coefficient Alpha and the Internal Structure of Tests (1951)Self-efficacy: Toward a unifying theory of behavioral change. (1977)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)User Acceptance of Information Technology: Toward A Unified View1 (2003)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Self-Reports in Organizational Research: Problems and Prospects (1986)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies (2012)Testing and Controlling for Common Method Variance: A Review of Available Methods (2017)Understanding and managing the threat of common method bias: Detection, prevention and control (2021)Significance tests and goodness of fit in the analysis of covariance structures. (1980)On the Evaluation of Structural Equation Models (1988)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)Analyzing the Past to Prepare for the Future: Writing a Literature Review (2002)Using thematic analysis in psychology (2006)Exploring the Darkverse: A Multi-Perspective Analysis of the Negative Societal Impacts of the Metaverse (2023)Social media influencers: An effective marketing approach? (2023)Virtual influencer marketing: the good, the bad and the unreal (2023)YouTube vloggers' influence on consumer luxury brand perceptions and intentions (2016)What is a luxury brand? A new definition and review of the literature (2017)The virtual reality hardware acceptance model (VR-HAM): Extending and individuating the technology acceptance model (TAM) for virtual reality hardware (2018)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)PLS-SEM: Indeed a Silver Bullet (2011)
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References

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  • 2003Intentions to Use Self-Service Technologies: A Confluence of Multiple Attitudes407 cited
  • 2011Investigating the intention to purchase digital items in social networking communities: A customer value perspective384 cited
  • 2022Digital future of luxury brands: Metaverse, digital fashion, and non‐fungible tokens

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365 cited
  • 2011Antecedents of luxury brand purchase intention359 cited
  • Cited by

    • 2024The Influence of Interactivity, Aesthetic, Creativity and Vividness on Consumer Purchase of Virtual Clothing: The Mediating Effect of Satisfaction and Flow31 cited
    • 2024Mapping the Future of Tech‐Infused Luxury: A Roadmap and Research Directions26 cited
    • 2025Exploring Chinese Millennials’ Purchase Intentions for Clothing with AI-Generated Patterns from Premium Fashion Brands: An Integration of the Theory of Planned Behavior and Perceived Value Perspective13 cited
    • 2024Does age affect love? Exploring the antecedents and outcomes of brand love and the influence of generational cohorts on streaming services9 cited
    • 2025Revolutionizing consumption: Unveiling the Allure of NFTs and digital twins for sustainable luxury fashion8 cited