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Redefining green consumerism: a diminutive approach to market segmentation for sustainability
16 references·0 citing·46 second hop
Redefining green consumerism: a diminutive approach to market segmentation for sustainability (2024)Redefining green consumerism: a diminutiv…Multivariate Data Analysis (2018)Multivariate Data AnalysisThe influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption (2016)The influence of eWOM in soci…Predicting green product consumption using theory of planned behavior and reasoned action (2015)Predicting green product cons…Factors Affecting Green Purchase Behaviour and Future Research Directions (2015)Factors Affecting Green Purch…Business Research Methods (2015)Business Research MethodsPartial Least Squares Structural Equation Modeling: Rigorous Applications, Better Results and Higher Acceptance (2013)Partial Least Squares Structu…Green Consumption: Behavior and Norms (2010)Green Consumption: Behavior a…Measuring Corporate Social Responsibility: A Scale Development Study (2008)Measuring Corporate Social Re…Reflections on Past Behavior: A Self‐Report Index of Habit Strength 1 (2003)Reflections on Past Behavior:…Social Foundations of Thought and Action (2002)Social Foundations of Thought…Determinants of Chinese consumers' green purchase behavior (2001)Determinants of Chinese consu…Marketing Research: An Applied Approach (2000)Marketing Research: An Applie…Environmental segmentation alternatives: a look at green consumer behavior in the new millennium (1999)Environmental segmentation al…Green consumers in the 1990s: Profile and implications for advertising (1996)Green consumers in the 1990s:…Constructing validity: Basic issues in objective scale development. 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References

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  • 1995Constructing validity: Basic issues in objective scale development.6,561 cited
  • 1977Normative Influences on Altruism5,356 cited
  • 2013Partial Least Squares Structural Equation Modeling: Rigorous Applications, Better Results and Higher Acceptance5,307 cited
  • 2018Multivariate Data Analysis3,516 cited
  • 2000Marketing Research: An Applied Approach2,660 cited
  • 2015Predicting green product consumption using theory of planned behavior and reasoned action2,187 cited
  • 2003Reflections on Past Behavior: A Self‐Report Index of Habit Strength 12,026 cited
  • 2008Measuring Corporate Social Responsibility: A Scale Development Study1,792 cited
  • 1999Environmental segmentation alternatives: a look at green consumer behavior in the new millennium1,610 cited
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  • 2015Factors Affecting Green Purchase Behaviour and Future Research Directions1,513 cited
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  • 2001Determinants of Chinese consumers' green purchase behavior1,218 cited
  • 2016The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption

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1,188 cited
  • 2010Green Consumption: Behavior and Norms981 cited
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