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Mobile payments for bottom of the pyramid: Towards a positive social change
16 references·7 citing·49 second hop
Mobile payments for bottom of the pyramid: Towards a positive social change (2024)Mobile payments for bottom of the pyramid…Three Decades of Customer Value Research: Paradigmatic Roots and Future Research Avenues (2020)Three Decades of Customer Val…The dynamic effect of interactivity on customer engagement behavior through tie strength: Evidence from live streaming commerce platforms (2020)The dynamic effect of interac…Assessing determinants influencing continued use of live streaming services: An extended perceived value theory of streaming addiction (2020)Assessing determinants influe…The effect of service quality and customer satisfaction on customer loyalty (2019)The effect of service quality…Service quality, perceived value, and citizens’ continuous-use intention regarding e-government: Empirical evidence from China (2019)Service quality, perceived va…Effects of perceived interactivity of augmented reality on consumer responses: A mental imagery perspective (2019)Effects of perceived interact…Determining factors in the adoption and recommendation of mobile wallet services in India: Analysis of the effect of innovativeness, stress to use and social influence (2019)Determining factors in the ad…The impact of inertia and user satisfaction on the continuance intentions to use mobile communication applications: A mobile service quality perspective (2018)The impact of inertia and use…Adoption of in-store mobile payment: Are perceived risk and convenience the only drivers? 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References

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  • 2011Bottom of the Pyramid as a Source of Breakthrough Innovations766 cited
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  • 2019Effects of perceived interactivity of augmented reality on consumer responses: A mental imagery perspective414 cited
  • 2016Adoption of in-store mobile payment: Are perceived risk and convenience the only drivers?374 cited
  • 2020Three Decades of Customer Value Research: Paradigmatic Roots and Future Research Avenues

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304 cited
  • 2019The effect of service quality and customer satisfaction on customer loyalty282 cited
  • 2020Assessing determinants influencing continued use of live streaming services: An extended perceived value theory of streaming addiction273 cited
  • 2018The impact of inertia and user satisfaction on the continuance intentions to use mobile communication applications: A mobile service quality perspective270 cited
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    • 2024Behavioural intention to adopt mobile wallets at the bottom of the pyramid: a developing economy perspective8 cited
    • 2025Exploring Core Knowledge in Mobile Payment Research7 cited