Permacrisis: a psycho-socio-linguistic analysis

Abstract

Abstract This research analyses the “word of the year 2022”: Permacrisis. Through the Semantic Differential tool (Osgood, 1964), 16 words were investigated among those most searched for in Google Search in the second half of 2022. Central questions are: What are the cultural differences in permacrisis connotation among five countries (Italy, France, United Kingdom, Germany and Poland)? What are the cultural differences in how permacrisis is connotated? How do different political orientations relate to the concepts of Politics and Democracy regarding permacrisis? The research showed how the Permacrisis is strongly linked to concepts such as Nuclear weapons, World War III and the COVID-19 virus. On a sample of 1273, the study showed evident cultural differences in permacrisis connotation, such as the emphasis on Weapons by the Italians or the Economic Crisis by the Germans. Statistical analysis reveals different anxieties: i.e. Italians fear losing their strength, the French anger about not being heard, while the British are anxious to remain socially isolated. A contrast between the concepts of Politics and Democracy was analysed on the sample's declarations of belonging to political orientations such as Conservatives, Christian democrats, Social democrats, Greens and the Left. Finally, the concept of Climate Crisis has been analysed, which results in the Semantic Differential, against any prevision, placed in a more peripheral orbit than the concepts associated with Permacrisis. Complete Tables and Figures can be consulted at the Open Science Framework URL https://osf.io/bwcp3/?view_only=be46b29bbf4d47ceba50138f82f2cd1d.

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