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Managing spillover: Response strategies to another Charity’s crisis · Study

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ArticleManaging spillover: Response strategies to another Charity’s crisis

Bugil Chang2024

Article2024

Managing spillover: Response strategies to another Charity’s crisis

Bugil Chang · Hyejoon Rim

6 citations·0/0 files stored·Public Relations Review

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Public Relations and Crisis Communication Nonprofit Sector and Volunteering Corporate Identity and Reputation

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References

2013Prospect Theory: An Analysis of Decision Under Risk 1999Ongoing Crisis Communication: Planning, Managing, and Responding 2010Handbook of social psychology 1988Self-generated validity and other effects of measurement on belief, attitude, intention, and behavior.2004Measuring Attitude toward the Brand and Purchase Intentions 1989Negativity and extremity biases in impression formation: A review of explanations.1997Image repair discourse and crisis communication 1998Is a Company Known by the Company it Keeps? Assessing the Spillover Effects of Brand Alliances on Consumer Brand Attitudes

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Year2024

Typearticle

Published2024-05-01

VenuePublic Relations Review

ISSN-L0363-8111

Languageen

Citations6

Files0 public / 0

ShelfPublic Relations and Crisis Communication

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doi10.1016/j.pubrev.2023.102413

openalex_workW4396558370

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