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Business-to-Investor Marketing: The Interplay of Costly and Costless Signals
16 references·0 citing·47 second hop
Business-to-Investor Marketing: The Interplay of Costly and Costless Signals (2024)Business-to-Investor Marketing: The Inter…Concreteness ratings for 40 thousand generally known English word lemmas (2013)Concreteness ratings for 40 t…What Makes Online Content Viral? (2011)What Makes Online Content Vir…Signaling Theory: A Review and Assessment (2010)Signaling Theory: A Review an…THE NATURE AND EXPERIENCE OF ENTREPRENEURIAL PASSION (2009)THE NATURE AND EXPERIENCE OF …Human capital and entrepreneurial success: A meta-analytical review (2009)Human capital and entrepreneu…The Relationship of Entrepreneurial Traits, Skill, and Motivation to Subsequent Venture Growth. (2004)The Relationship of Entrepren…Core affect and the psychological construction of emotion. 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References

  • 1973Job Market Signaling16,329 cited
  • 2010Signaling Theory: A Review and Assessment6,720 cited
  • 2003Core affect and the psychological construction of emotion.6,111 cited
  • 2003A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research5,847 cited
  • 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications4,123 cited
  • 1989How Competitive Forces Shape Strategy3,267 cited
  • 2011What Makes Online Content Viral?3,175 cited
  • 1990The structure and governance of venture-capital organizations2,609 cited
  • 2003A General Theory of Entrepreneurship2,488 cited
  • 2002Signaling in Retrospect and the Informational Structure of Markets2,446 cited
  • 1990Initial Public Offerings and Underwriter Reputation2,442 cited
  • 2002Heuristics and Biases2,214 cited
  • 2004The Relationship of Entrepreneurial Traits, Skill, and Motivation to Subsequent Venture Growth.2,172 cited
  • 2009Human capital and entrepreneurial success: A meta-analytical review2,047 cited
  • 2009THE NATURE AND EXPERIENCE OF ENTREPRENEURIAL PASSION1,921 cited

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2013
Concreteness ratings for 40 thousand generally known English word lemmas
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