Entrepreneurial Success and Decision-Making Power With the Support of Assistive Technology

Abstract

The study mainly concentrates on entrepreneurial success and decision-making power and processes in a developing country like India. The study used qualitative and quantitative methods, adopting semi-structured interviews conducted with entrepreneurs in Dehradun City, Uttarakhand, India. The findings of the study were analyzed using SPSS version 23. The study focused on the following aspects: socio-economic characteristics of the entrepreneurs, problems faced by entrepreneurs at various levels such as family, financial, gender disparities, and education, as well as legal challenges encountered by the entrepreneurs. The significance of the study lies in how entrepreneurs, with the support of Artificial Intelligence, cope with problem-solving, risk identification, and decision-making processes. The study emphasizes that AI can play a vital role in improving both the entrepreneurs' lives and their businesses. This study can contribute to enhancing the future perspectives of AI and entrepreneurship-related aspects in research.

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