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The Role of Technology in Customer Purchase Intention in the UK Market · Study

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ChapterThe Role of Technology in Customer Purchase Intention in the UK Market

Mehdi Rahmani2024

Chapter2024

The Role of Technology in Customer Purchase Intention in the UK Market

Mehdi Rahmani · Pantea Foroudi · S. Asieh H. Tabaghdehi · Ramin Behbehani

5 citations·0/0 files stored·Emerald Group Publishing Limited eBooks

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Technology Adoption and User Behaviour Customer Service Quality and Loyalty Consumer Behavior and Marketing Influence

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References

1988Structural equation modeling in practice: A review and recommended two-step approach.1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence 1979A Paradigm for Developing Better Measures of Marketing Constructs 1981Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics 2001Consumer perceived value: The development of a multiple item scale 2000Structural Equation Modeling and Regression: Guidelines for Research Practice 1994Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value 2016Understanding Customer Experience Throughout the Customer Journey

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Details

Year2024

Typechapter

Published2024-11-06

VenueEmerald Group Publishing Limited eBooks

Languageen

Citations5

Files0 public / 0

ShelfTechnology Adoption and User Behaviour

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doi10.1108/978-1-80455-069-420241008

openalex_workW4404115133

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