References

• 2018RFM ranking – An effective approach to customer segmentation214 cited
• 2022K-Means Clustering Approach for Intelligent Customer Segmentation Using Customer Purchase Behavior Data211 cited
• 2022A Data-Driven Approach to Improve Customer Churn Prediction Based on Telecom Customer Segmentation65 cited
• 2021Maximizing Strategy Improvement in Mall Customer Segmentation using K-means Clustering57 cited
• 2021A review of data mining methods in RFM-based customer segmentation57 cited
• 2021Customer Segmentation using RFM Model and K-Means Clustering49 cited
• 2023A Mathematical Model for Customer Segmentation Leveraging Deep Learning, Explainable AI, and RFM Analysis in Targeted Marketing49 cited

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