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Introduction: Do playful people perceive, approach, and respond to their environment and life events differently than less playful individuals? While playfulness has been theorized to affect how individuals frame or reframe situations, this widely accepted premise lacks theoretical specification and empirical validation. This study examined playfulness as a perceptual lens and its potential broader (re)framing effects spanning cognition, emotion, and behavior in the disruptive pandemic context. Methods: = 503) and compared across 19 criterion variables representing diverse perceptual, emotional, and behavioral responses during COVID-19. Sequential analyses including MANOVA, ANOVA, and ANCOVA were performed to examine overall, univariate, and adjusted group differences, respectively, validated by sensitivity analysis across three group categorization methods. Results: Three sets of contrasting findings evidenced selective playful (re)framing effects, wherein more playful individuals (1) shared similar perceptions of current risk and protective factors while adopting a more optimistic future outlook, (2) perceived similar levels of vulnerability and isolation but engaged in significantly higher levels of resilient coping and adaptive leisure, and (3) participated in similar categories and frequencies of leisure activities but with higher experiential quality, marked by greater immersion, activeness, and positive affect. Discussion: Playfulness functions as a "color spotlight" rather than "rose-tinted glasses," with selective influence through "lemonading"-creatively imagining and pursuing positive possibilities to cultivate adaptive, enjoyable experiences while maintaining a clear-eyed realism about challenges. This advances a nuanced understanding of playful (re)framing as operating primarily through intrinsic goal-oriented cognitive and behavioral redirecting, underscoring playfulness' potential as an integrative resilience factor, experiential quality amplifier, and character strength for promoting individual flourishing.
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