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Factors of Customer Loyalty and Retention in the Digital Environment
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References

  • 2017bibliometrix : An R-tool for comprehensive science mapping analysis16,195 cited
  • 2014Bibliometric Methods in Management and Organization7,468 cited
  • 1991Co-word analysis as a tool for describing the network of interactions between basic and technological research: The case of polymer chemsitry2,108 cited
  • 1983From translations to problematic networks: An introduction to co-word analysis1,948 cited
  • 2020Investigating the emerging COVID-19 research trends in the field of business and management: A bibliometric analysis approach1,094 cited
  • 2020The role of digital innovation in knowledge management systems: A systematic literature review598 cited
  • 2015Effects of big data analytics and traditional marketing analytics on new product success: A knowledge fusion perspective378 cited
  • 2016It’s Where You Work: Increases in the Dispersion of Earnings across Establishments and Individuals in the United States362 cited
  • 2021A broad overview of interactive digital marketing: A bibliometric network analysis296 cited
  • 2023Sensitivity analysis in multi-criteria decision making: A state-of-the-art research perspective using bibliometric analysis240 cited
  • 2024Editorial – What is an interactive marketing perspective and what are emerging research areas?190 cited
  • 2021Co-citation, bibliographic coupling and leading authors, institutions and countries in the 50 years of Technological Forecasting and Social Change146 cited
  • 2021Omnichannel Customer Experience and Management: An Integrative Review and Research Agenda

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120 cited
  • 2023Transformative marketing in the new normal: A novel practice-scholarly integrative review of business-to-business marketing mix challenges, opportunities, and solutions108 cited
  • 2023Two Decades of M-Commerce Consumer Research: A Bibliometric Analysis Using R Biblioshiny104 cited
  • 2019A Review of Research on International Student Mobility: Science Mapping the Existing Knowledge Base104 cited
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