Can AI Prompt Humans? Multimodal Agents Prompt Players? Game Actions and Show Consequences to Raise Sustainability Awareness

Abstract

Unsustainable behaviors are challenging to prevent due to their long-term, often unclear consequences. Games offer a promising solution by creating artificial environments where players can immediately experience the outcomes of their actions. To explore this potential, we developed EcoEcho, a GenAI-powered game leveraging multimodal agents to raise sustainability awareness. These agents engage players in natural conversations, prompting them to take in-game actions that lead to visible environmental impacts. We evaluated EcoEcho using a mixed-methods approach with 23 participants. Results show a significant increase in intended sustainable behaviors post-game, although attitudes towards sustainability only slightly improved. This finding highlights the potential of multimodal agents and action-consequence mechanics to effectively motivate real-world behavioral changes such as raising environmental sustainability awareness.

Cite this work

No public copy is stored for this record, so only the metadata is cited.

Stored only when both papers are in the corpus — 30 citations exist upstream.

Papers that cite the same references — the relational fallback while embeddings are still backfilling.