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On mapping a marketing monstrosity: Barbie, Barbara and the reorientation of literary criticism
16 references·0 citing·32 second hop
On mapping a marketing monstrosity: Barbie, Barbara and the reorientation of literary criticism (2025)On mapping a marketing monstrosity: Barbi…Advances in Consumer Research (2025)Advances in Consumer ResearchThe Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power (2019)The Age of Surveillance Capit…Understanding Customer Experience Throughout the Customer Journey (2016)Understanding Customer Experi…Liquid Times Living in an Age of Uncertainty (2006)Liquid Times Living in an Age…Graphs, maps, trees: abstract models for a literary history (2006)Graphs, maps, trees: abstract…The Fire of Desire: A Multisited Inquiry into Consumer Passion (2003)The Fire of Desire: A Multisi…Paratexts: Thresholds of Interpretation (1997)Paratexts: Thresholds of Inte…Faces in the Clouds: A New Theory of Religion (1993)Faces in the Clouds: A New Th…Postmodernism, or, The Cultural Logic of Late Capitalism (1992)Postmodernism, or, The Cultur…Postmodernism, or, The cultural logic of late capitalism (1991)Postmodernism, or, The cultur…A Sociology of monsters: Essays on power, technology, and domination (1991)A Sociology of monsters: Essa…The Sacred and the Profane in Consumer Behavior: Theodicy on the Odyssey (1989)The Sacred and the Profane in…DECONSTRUCTING THE MAP (1989)DECONSTRUCTING THE MAPInfluence : science and practice (1985)Influence : science and pract…The Laugh of the Medusa (1976)The Laugh of the MedusaAnatomy of Criticism (1957)Anatomy of CriticismConsumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Commitment-Trust Theory of Relationship Marketing (1994)The Relative Importance of Perceived Ease of Use in IS Adoption: A Study of E-Commerce Adoption (2000)Designing conceptual articles: four approaches (2020)Setting the future of digital and social media marketing research: Perspectives and research propositions (2020)A Focus Theory of Normative Conduct: A Theoretical Refinement and Reevaluation of the Role of Norms in Human Behavior (1991)SURVEY RESEARCH (1999)Misinformation and Its Correction (2012)Territoriality and beyond: problematizing modernity in international relations (1993)Liberatory Postmodernism and the Reenchantment of Consumption (1995)Toward a Theory of Gender (2013)Appropriating Bourdieu: Feminist Theory and Pierre Bourdieu's Sociology of Culture (1991)CULTURE AND CULTURAL ANALYSIS AS EXPERIMENTAL SYSTEMS (2007)THEORIZING QUEER TEMPORALITIES (2007)The Cambridge Introduction to Narrative (2008)Show sold separately: promos, spoilers, and other media paratexts (2010)The Cambridge Introduction to Narrative (2020)Genre as social action (1984)Stories of Experience and Narrative Inquiry (1990)Rhetoric of Economics (1998)Technologies, Texts and Affordances (2001)A World of Standards but not a Standard World: Toward a Sociology of Standards and Standardization (2010)‘Nothing Comes Without Its World’: Thinking with Care (2012)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Bibliometric Methods in Management and Organization (2014)COVID-19 and digital disruption in UK universities: afflictions and affordances of emergency online migration (2020)Decolonial AI: Decolonial Theory as Sociotechnical Foresight in Artificial Intelligence (2020)Digital platforms’ boundaries: The interplay of firm scope, platform sides, and digital interfaces (2020)After Ant: Complexity, Naming and Topology (1999)Reframing Public Policy (2003)
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References

  • 2025Advances in Consumer Research13,264 cited
  • 1991Postmodernism, or, The cultural logic of late capitalism9,294 cited
  • 1992Postmodernism, or, The Cultural Logic of Late Capitalism6,961 cited
  • 2016Understanding Customer Experience Throughout the Customer Journey5,744 cited
  • 1957Anatomy of Criticism3,578 cited
  • 1985Influence : science and practice3,573 cited
  • 1997Paratexts: Thresholds of Interpretation2,686 cited
  • 2019The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power2,638 cited
  • 1991A Sociology of monsters: Essays on power, technology, and domination2,533 cited
  • 1976The Laugh of the Medusa2,291 cited
  • 1989DECONSTRUCTING THE MAP2,144 cited
  • 1989The Sacred and the Profane in Consumer Behavior: Theodicy on the Odyssey1,778 cited
  • 2006Liquid Times Living in an Age of Uncertainty1,645 cited
  • 2006Graphs, maps, trees: abstract models for a literary history1,401 cited
  • 2003The Fire of Desire: A Multisited Inquiry into Consumer Passion1,023 cited
  • 1993Faces in the Clouds: A New Theory of Religion

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