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Integrating cultural adaptation in digital marketing strategies: Enhancing competitiveness and sustainability in MSMEs of Java, Indonesia

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2003Environmental management systems and the smaller enterprise885 cited
2006Drivers of Environmental Behaviour in Manufacturing SMEs and the Implications for CSR752 cited
2002A review of the literature on environmental innovation management in SMEs: implications for public policies491 cited
2022The role of micro, small and medium enterprises (MSMEs) to the sustainable development of sub-Saharan Africa and its challenges: a systematic review of evidence from Ethiopia250 cited
2021Measuring the Refined Theory of Individual Values in 49 Cultural Groups: Psychometrics of the Revised Portrait Value Questionnaire240 cited
2022Role of big data analytics capabilities to improve sustainable competitive advantage of MSME service firms during COVID-19 – A multi-theoretical approach202 cited
2022The Influence of E-Payment and E-Commerce Services on Supply Chain Performance: Implications of Open Innovation and Solutions for the Digitalization of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia139 cited
2022Hofstede’s cultural dimensions in technology acceptance models: a meta-analysis126 cited
2020Evaluating critical factors to implement sustainable oriented innovation practices: An analysis of micro, small, and medium manufacturing enterprises126 cited
2021A sustainability maturity model for micro, small and medium-sized enterprises (MSMEs) based on a data analytics evaluation approach123 cited
2020Market innovation: A literature review and new research directions117 cited
2020The digitalization of micro, small, and medium-sized enterprises (MSMEs): An institutional theory perspective

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